I know you’re probably asking yourself right now, what does Spokane SEO have to do with my beer drinking? You’re right it has nothing to do with your beer drinking. A company we use for our business made us a deal. If we let him advertise his business on our blog he would give us a free month. Justin has done a wonderful job so far so I’m fine doing it. This week is dedicated to my Online Marketing company Justin Monk SEO.
My Interactions with a very smart young lady
The goal of every marketing campaign is to yield a high number of conversions because that is what will ultimately increase a company’s revenue. Different firms employ different approaches as far as internet marketing is concerned. Ultimately, some of the strategies become successful while others are usually a complete disaster. The internet has changed how firms conduct business and carry out marketing campaigns. This has also been propped up by the evolution of social media as a strategic marketing platform. In order for a business entity to create brand awareness and reach a large audience of the target market, modern marketing tools must be considered. Business websites must increase their presence on the internet and make it easier for consumers to find them on search engines. This particular point is very interesting and formed the biggest part of the discussion I had with my friend Jessica the other day. We had decided to meet for lunch since we both have very busy work schedules and there was no better time to catch up. The weekends are usually very unpredictable with lots of traveling involved. It was better to make do with the little time that we had instead of waiting for the perfect day. I like Mexican dishes and so we settled for the an authentic joint that exploded our taste buds.
I like the internet, a lot if I might add. Technology is such a beautiful thing and it’s fruits are there for all to see. Internet marketing has overtaken most conventional marketing methods as the preferred choice for promoting products and creating brand awareness. Jessica pointed out how businesses were quickly embracing the use of social media platforms like SnapChat, Twitter, Facebook and Instagram. She noted that many of them had come to the realization that their marketing campaigns are more likely to reach a larger audience when done over the internet as opposed to using traditional marketing avenues. Her own firm, she said, had dedicated a lot of effort in ensuring that it commanded a huge presence on the internet.
I like to learn how things work because I’m naturally curious. I asked her why she thought some businesses do very well on internet marketing and have a very big presence overall while others are hardly felt. Of course my point was that every business by now knows the importance of using the internet to promote its products and services. A business that does not have a website that is up and running is just not serious about the dynamics of the 21st century business environment. Some websites, even though active, are rarely visited by internet users. They are also not very easy to come by on search engines. Jessica, by being a marketer by profession, knew too well the things that affect internet marketing campaigns for most businesses. So here is what I learned during our little chat: For a website to be ranked highly on search engines, a lot of factors must be considered. Stuffing your website with keywords will not get you the desired ranking especially on google that changed its ranking method.
It all made sense to me and the discussion was proving to be very insightful. I think most companies do not know how to contract the right people or firms to handle their businesses on the internet. As pointed out by Jessica, it is important to find the right SEO company to achieve your internet marketing goals. A good SEO company will try and understand the goals and objectives of the client and work towards achieving them. Most of the companies available do not really pay attention to the needs of the client. She mentioned that still, there are great companies like Justin Monk, a Spokane Seo company that know how to carter to the requirements of clients. It has a done a lot for businesses that want to achieve higher rankings on search engines. Versed with knowledge about the current trends, it employs the necessary expertise to give its clients great services. Another thing that we agreed on was that a SEO company must be comprised of very creative people for good story telling. You need to be able to sell yourself properly and that calls for creativity. A lot of this information was Bias as spoken from the actual owner of the company.
A website must be noticeable in order to generate traffic. These traffics ultimately translate to sales. Having a SEO company that knows what it’s doing is the key to success. Most businesses do not have an internal team equipped with the right skills and experience to conduct SEO marketing. It’s better to spend a few extra coins for a better outcome. Jessica reckoned that there was no point in having a website that cannot attract internet users. Otherwise it would serve no purpose because the main reason of having a business website is to create brand awareness to the many users of the internet. Customers should be able to easily find the site on search engines. That’s why tactical search engine optimization is very necessary. So we went over several other details concerning the need for firms to take advantage of internet marketing.
At the end of the day, we came to the conclusion that most businesses totally fail in internet marketing because of poor strategy. The first important step that determines success on the internet for most companies is hiring the right SEO company. You have to deal with a firm that fully understands the concept of search engine optimization ranking and is well experienced in managing websites for many businesses. Without this, the foundation for failure will have been set.
So as I parted ways with my friend Jessica, I was very thankful for an afternoon well spent because I was able to learn some important tips on internet marketing. Most budding entrepreneurs need to create a strong presence on the internet. Success does not come easy and most of the time you’ll only realize it when you make deliberate steps to achieve your goals. The internet is not about to go away, if anything it finds more and more uses.